AI Insights · Timothy · April 2023
Top 5 Communication Apps in Kenya Q1 2023
In Q1 2023, the top communication apps in Kenya showed varied performance in downloads, revenue, and active users. Data from Sensor Tower highlights these trends across both iOS and Android platforms.
In Q1 2023, the top 5 communication apps in Kenya exhibited diverse trends in downloads, revenue, and active user numbers. Here's a detailed look at their performance:
imo-International Calls & Chat saw a steady decline in weekly revenue, starting at roughly $886 in late December and dropping to about $542 by the end of March. Weekly downloads fluctuated, peaking at around 42.3K in early January but falling to approximately 35.7K by the end of the quarter. Active users remained relatively stable, averaging around 650K throughout the period, with a slight peak of 682.6K in mid-March.
Truecaller: AI Call Blocker experienced consistent weekly revenue, hovering around $1.4K to $1.7K throughout the quarter. Downloads saw a significant increase, particularly in March, reaching up to 47.8K in the week of March 13. Active users also grew steadily, starting at 3.93M and ending the quarter at 4.11M.
Numero eSIM: Virtual Number showed a positive revenue trend, beginning at $472 in late December and increasing to approximately $657 by the end of March. Downloads varied, with a notable peak of 2.57K in the final week of March. Active users followed a similar upward trend, starting at 5.8K and reaching 7.4K by the end of the quarter.
Vyke: Second Phone/2nd Line had a relatively stable revenue stream, averaging around $240 weekly, with a slight peak of $312 in mid-January. Downloads remained low, peaking at 389 in early January but generally staying below 200 for most of the quarter. Active users showed a gradual increase, starting at 692 and rising to 782 by the end of March.
Hushed: US Second Phone Number experienced modest revenue, averaging around $200 weekly, with a peak of $323 in the last week of March. Downloads were consistently low, peaking at 187 in the week of March 20. Active users increased slightly from 289 in late December to 354 by the end of March.
These insights are derived from Sensor Tower's comprehensive data analysis. For more detailed insights, visit Sensor Tower.